Technology is rapidly transforming higher education by weaving digital tools into every part of the college experience—from enrolling in classes to managing academic challenges. As institutions collect richer data on student behaviors and learning patterns, the “black box” of higher education begins to open, giving students clearer guidance and more personalized pathways. Tools that provide adaptive learning, early feedback, and behavioral-science–informed nudges—like those developed by Persistence Plus—show how targeted support can strengthen motivation and help students stay on track. To ensure all students benefit, policymakers must protect student data, align public datasets with emerging insights, and invest in personalization tools that support equity and student success.

Read on to learn about how technology is reshaping higher education through personalization.